2967Cr.St – Product Marketing Manager Highlights: Remote Position in a USA based company 3+ Years Product Marketing & Copy-writing Experience GTM Strategies B2B Web Analytics Responsibilities: Product messaging and positioning – Develop product positioning and messaging that resonates with customers and differentiates our product from its competitors Content Development – Conceptualize and craft educational product and solution content for a variety of platforms Translate technical details into benefits for the user Follow and analyze market trends to position products Develop product marketing strategies (pricing, advertising, product launching) Test marketing product features, releases and ad copy Evaluate projects using relevant KPIs and feedback from existing and prospective customers Market, customer, and competitive analysis – Be the authority on the customer, the industry trends, and the other industry players Qualifications 3+ years of proven experience in product marketing / content writing Excellent presentation, written, and verbal communication skills, with an eye for quality and attention to detail Background in copy-writing is a must Familiar with product marketing tactics (e.g. integrated marketing campaigns) Working knowledge of web analytics tools (Google Analytics, WebTrends) Ability to collaborate with copywriters and visual designers Ability to collect and interpret feedback Application Title * MrMissMrsMsDrOther Full Name * City Name * Zip / Postal Code: * State Name * Email * Contact No * How many years of work experience do you have in B2B Product Marketing / Marketing Strategies? * How many years of work experience do you have in copywriting / content development? * How many years of work experience do you have in web analytics tools (Google Analytics, WebTrends etc)? * Please share your core skill-set/tools, major achievements in product marketing, successful launch, etc: * What is your notice period in weeks? * Please share your LinkedIn profile: * Please share the CV link [Google Drive, OneDrive, etc – Check that link is accessible for CV download] * Declaration: I declare that the all above information is true and shareable with hiring manager for initial screening * Yes No reCAPTCHA If you are human, leave this field blank. Submit
